Professional > Coaching

Coaches have coaches, but then there’s some time when your coach is not available; this is why we created this book for all parents, upper management, and sports coaches to keep themselves accountable when making decisions to impact their teams. People often focus on their IQ that they forget about the EQ, which is essential to work with your team to inspire encouragement and motivation. Whether this is a son or daughter, employee, or athlete, you’re always looking for guidance and direction.

The Book covers topics that reveal that every human being is created to lead and make a difference and is endowed with potential. Your journey begins with understanding the difference between leaders and leadership and how leaders are made. This leads to you capturing your leadership gift, embracing effective leadership qualities, and clarifying your priorities. Besides, you will learn how to handle criticism. Next is to practice and integrate leadership values, learning about relationships and social influence and apply and learn indispensable qualities of authentic leadership.

If you’re a manager, executive, supervisor, director, or newly promoted leader and oversee the work of 2 or more people, the best investment for your professional development is learning how to coach your team. This budget-friendly self-paced manual brings together everything author and coach Laurie Cameron has learned in the last 23 years about the fundamentals of coaching in a clear, concise way that’s easy to read, understand, and implement. Are you worried that you don’t have time to coach your team members to be more efficient, accountable, and productive? Since the majority of problems at work are solvable people problems, you don’t have time NOT to coach your team. This is not the ...

TOPICS FOR YOUR SUCCESS The Surprising Impact of a Little Strategic Research 1 The Power of Strategy and Its Ability to Dominate Your Market 8 How to Grow Your Business by Building Trust Through an Expert Positioning Strategy 16 How (the Boring Topic of) Policies and Procedures Can Dramatically Impact Your Profits 28 How To Write Persuasive Marketing Part 1 38 How To Write Persuasive Marketing Part 2 49 5 Key Marketing Components That Will Ruin Your Competition Part 1 59 5 Key Marketing Components That Will Ruin Your Competition Part 2 82 How To Write Copy Better Than the Pros 97 Grow Your Business Fast Through a Publicity and PR Campaign 106 Direct Mail 112 The Powe ...